On June 11, 2012, China UnionPay and Shell (China) Co., Ltd. signed a strategic cooperation agreement in Beijing, announcing comprehensive cooperation in payment acceptance, customer loyalty programs, card issuance, and international business to promote win-win cooperation in the financial and energy industries. development of.
UnionPay and Shell will integrate their resources at home and abroad to promote UnionPay card payment and jointly improve customer loyalty. During the year, it will gradually pilot safe and convenient UnionPay card payments at Shell gas stations; and promote UnionPay convenience payment services at convenience stores at Shell gas stations, including charge card recharge and bill payment.
At the same time, the two parties will collaborate on in-depth cooperation based on the service objective of jointly improving customer loyalty, which will include: Co-integration of points systems, providing quality and exclusive points redemption services for UnionPay cardholders and Shell loyalty members; The relationship management platform provides users with preferential products, diversified premium payment services and attractive point redemption through innovative channels such as mobile devices and the Internet.
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