On July 5th, 2012, FAW Jiefang Xichai brand strategy conference and "Brand Management Handbook" was held in the factory's multi-function hall. The brand strategy , brand core value system, product brand and service brand positioning and brand management were held. In four aspects, the overall plan for the brand strategy of our factory was displayed, and the “Brand Management Handbook†was distributed to the representatives of the department's office leadership, party branch secretary, and branch union chairman. The ceremony was hosted by Deputy Director Xu Xuefen, and Director Qian Hengrong and Secretary Cai Zhenfa attended the press conference and delivered an important speech.
Secretary Cai Zhenfa believes that the Xichai brand strategy is close to the actual situation of the company, enriches the cultural genes, reflects the elements of the times, implements the requirements of the group, and highlights long-term management. Focusing on brand building and management, and building engine brand enterprises, Cai Shuji put forward detailed tasks and paid close attention to the follow-up work. He established a solid foundation and continuously improved the gold content of the brand; strengthened publicity, quickly promoted brand awareness, and paid attention to progress and promotion. The brand goal steadily fulfilled four requirements.
Director Qian Hengrong pointed out that the “Brand Management Handbook†identified the roadmap and timetable for Xichai’s implementation of the brand strategy, which provided guidance for Xichai’s promotion of its brand strategy. In response to the promotion of the brand strategy, the director of the company put forward a brand-based awareness based on the current situation and the future. It strengthened the support, laid a solid foundation, and laid a solid foundation for the brand. With external forces, it paid attention to communication and quickly improved its brand image. He demanded that all members strengthen their awareness of brand maintenance, use awareness and development awareness, and do solid work, refinement, and strong quality support, technical support, and service support. This will provide a solid guarantee for the Xichai brand's plastic tree, and urges companies to manage their products from operations to management. Brand spans.
At the press conference, the Minister of Management, You Zhiqing, led the participants to read the brand declaration in unison, expressing the belief and determination of the entire factory to fully launch a new era of brand building.
1. Vertical opening and closing mold and in-line screw injection for easy inlav and injection molding.
2. Small and exquisite, small footprint, suitable for most plant height.
Equipped with a light-adjustable upper template to facilitate mold installation and replacement;
3. Top-mounted pre-plasticized motor, high-precision transmission and reduced machine height, saving a lot of space in the factory;
4. Vertical hydraulic mold closing structure, fast and low power consumption during mold closing;
5. High-quality nitrided alloy steel pipe set, high wear-resisting and anti-reverse structure, long service life of screw;
6. The temperature control system adopts computer PID control, which is intuitionistic and easy to operate, and the material temperature is accurate
7. The hydraulic system adopts multi-stage pressure independent control, linear control of speed and temperature, precise control of injection glue, opening and closing mode and other actions to make the production injection stable, and the appearance of the product is beautiful;
8. The closed mode and the injection adopt the closed-loop feedback position information of the grating ruler, and the position control is more precise;
9. The electrical appliance is equipped with safety protection device to maintain the safety of the operator; and the fault alarm information display makes the maintenance easier and convenient;
10. The computer adopts large-screen LCD design, intuitive and easy-to-operate human-machine interface, and is free to switch between Chinese, English, Russian and Korean four languages; it can store 60 sets of mold parameter memory, and the production adjustment is easy and efficient.
small Injection molding machine manufacturer, mini vertical injection molding machine, injection molding equipment
Changzhou Yuehai Zanyang Machinery Sales Co., Ltd. , https://www.zanyangmachine.com