Archimedes said: "If you give me a fulcrum, I will pick up the entire planet." In the fiercely competitive business world, innovation is the fulcrum for enterprises to change things and reshape the landscape. Innovation has become more and more Chinese companies. Archimedes fulcrum.
Great Wall Lubricant, in the "(Seventh) "China's 500 Most Valuable Brands" released in the World Brand Lab, once again defended the lube industry champion with a brand value of 14.376 billion yuan. This is the sixth time that Great Wall Lubricating Oil has been awarded, and each time its take-off step height exceeds 1 billion.
Looking at the development history of Sinopec Lubricants, innovation has become the cornerstone of its development. At the same time, it has also become the Archimedes fulcrum for the Chinese lube market and even the global lube market. Over the years, Great Wall Lubricants has been adhering to product leadership and technology leadership strategies. From product innovation to marketing innovation, Great Wall Lubricants has achieved breakthroughs in brand innovation management and established a successful foundation for brand management. It has grown into one of the most trusted brands in China. .
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